About True Taste

As a child, Dan Tavan learned how to cook from his mom in Saratoga, California. Picking homegrown herbs and vegetables from the backyard was the norm, and soups and dressings were always homemade. After working at the local bowling alley snack shack at age 16, he became hooked on hospitality foodservice.

Dan attended the world-renowned Cornell School of Hotel Administration, focusing on food and beverage management. He continued his studies at the Culinary Institute of America, and worked for renowned CA chefs Daniel Patterson and Cindy Pawlcyn. He then joined Danny Meyer's Union Square Hospitality Group as the production manager for the original Shake Shack, spending five years helping the company grow as a general manager, while opening several new locations such as Miami Beach and Chestnut Hill.

During this time Dan discovered his true passion for local, allergen-friendly, and gluten-free cooking, shedding 60 pounds in six months by incorporating a mostly Paleo diet into his lifestyle. The idea for True Taste was born, and Dan devoted three years to incorporating this transformative lifestyle into his revolutionary restaurant concept.

Whether you are Paleo, vegetarian, vegan, gluten-free, or have other food allergies and preferences, True Taste has something guilt-free and delicious for you to enjoy over and over again. For Paleo/Whole30® participants, our PaleoYum™ dishes have you covered! 

Dan Tavan - Chief Taste Officer

True Taste's Animal Welfare Commitment

Animal Welfare: Animal welfare is of the utmost importance to us at True Taste Seasonal Kitchen. That's why we are committed to sourcing all of our chicken and beef from farms and ranches that achieve an animal welfare certification recognized by Eat REAL Certified® and the ASPCA® Shop With Your Heart program. We proudly procure our chicken from pasture-based farms that use slower growing breeds, humane treatment standards, and GAP certification (our heritage "Poulet Rouge" chickens are GAP Step 4 certified). all of our beef is from a GAP Step 4 farm committed to humane ranching practices. Furthermore, we will continue to source GAP certified chicken as the GAP program improves by 2024 to require better breeds and higher welfare rearing conditions (including more space per bird, better lighting, litter, and enrichment) as well as require that birds are processed using a multi-step controlled atmosphere processing system that's widely hailed as more humane.